Bookings without the back-and-forth, and without building an app
Appointments were booked by phone, written in a diary, and often clashed.
- Client
- Placeholder client
- Industry
- Healthcare clinic
- What we built
- Booking setup and automation
- Timeline
- Placeholder: about 2 weeks
Screenshots of the real build will go here.
The problem
“Our phone never stops, and we still get double bookings.”
Reception spent much of the day on the phone arranging and moving appointments. Bookings were written in a paper diary, and clashes were common.
The thinking
The clinic asked for an app. After looking at how bookings actually worked, the right answer was simpler: a well-configured booking tool and a small automation.
- We consideredA custom booking appWe choseAn existing booking service, set up properlyWhyThe clinic’s needs were standard. A custom app would have cost more and solved nothing extra.
- We consideredManual reminder callsWe choseAutomatic remindersWhyThe same job, without anyone having to remember to do it.
The build
Online booking added to the clinic’s website, reminders sent automatically, and one shared calendar for reception.
- Online bookingPatients choose a free slot themselves, at any hour.
- Automatic remindersA reminder goes out the day before each appointment.
- One calendarReception sees every booking in one place.
The result
Placeholder: the real outcome will be written with the client, using measured numbers only.
- Calls spent on booking each day
- Missed appointments each month
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